Vision|Co. Wardrobe Lounge

Hailed as "a world-class celebrity closet" by the National Post, Vision|Co.'s Wardrobe Lounge was founded by Nicholas Mellamphy, one of Canada's leading fashion consultants. Last year, Mellamphy partnered with Jordan Bitove's Vision|Co. and successfully created a hub where celebrities could be outfitted in various luxury brands. Vision|Co.'s Wardrobe Lounge, with the support of its sponsors, has since produced an eagerly anticipated film festival event where Canadian fashion designers can build an international and mainstream audience.

The Wardrobe Lounge concept was developed to provide visitors, both media and celebrities, with a unique film festival experience. Unlike traditional gifting lounges, we offer a host of services to our visitors. But what truly distinguishes the Wardrobe Lounge is the inclusion of Canadian designers. While we have assembled an impressive group of luxury brands, we are most excited to showcase our local talent.

Last year's Wardrobe Lounge attracted a diverse group of talent from around the world including: Hong Kong 's Steph Song, England's Christian Bale, America's Lance Bass and Reese Witherspoon, Canada's Chantal Kreviazuk and Monika Schnarre and Australian Teresa Palmer.

In addition, The Wardrobe Lounge garnered strong Media support. Visits from The National Post, E! Network, Star TV, eTALK Daily, CNN, The Globe and Mail, Hello!, The Toronto Star, Flare, Fashion, People and US magazines resulted in increased awareness of the Wardrobe Lounge and products, as did visits from representatives from the Hollywood Foreign Press Association, the FDCC and publicists from top agencies- Dart, BWR, CAA, PMK, ID-PR and K-Wolf representing the world's top talent and fashion indicators.